About us
A shop, not a shop window
We opened on Carrer Major in 1998, back when people in Reus still bought clothes by feeling the fabric. We still choose that way: we go to the fairs, handle the garments and turn most of them down.
We work with workshops in Catalonia, Portugal and Italy. We do not carry forty labels. We carry the ones that survive the wash.
The team
Who you will meet when you walk in.
Montse Aguiló
Founder
Has chosen the collection since 1998. Goes to the fairs and comes back with half of what she planned.
Clara Aguiló
Shop and windows
Second generation. Runs menswear and the shop window.
Rosa Mendieta
Alterations
Thirty years of sewing. Saves more garments than most people buy.
1998
on Carrer Major
34-52
sizes in store
3 days
for an alteration